Privacy Policy

    Contents

    We operate our websites in accordance with the principles set out below:

    We are committed to complying with the statutory provisions on data protection and strive to always observe the principles of data avoidance and data minimization.

    1. name and address of the controller and the data protection officer

    a) The person responsible

    The controller for the purposes of the General Data Protection Regulation (GDPR), other national data protection laws applicable in Member states of the European Union and other provisions related to data protection is:
    ZMI GmbH
    Adolf-Kolping-Straße 11
    97725 Elfershausen
    Germany
    Phone: +49 9704 60392 – 0
    Email: datenschutz@zmi.de
    Website: https://zmi.de/

    b) The data protection officer

    You can contact the data protection officer of the controller as follows:
    SiDIT GmbH, Langgasse 20, 97261 Güntersleben, info@sidit.de

    2. definitions

    We have designed our privacy policy in accordance with the principles of clarity and transparency. However, if there are any uncertainties regarding the use of various terms, the corresponding definitions can be viewed here.

    3. legal basis for the processing of data

    a) Processing of personal data in accordance with the GDPR

    We process your personal data such as, for example Your surname and first name, your e-mail address and IP address etc. only if there is a legal basis for this. According to the General Data Protection Regulation, the following regulations in particular come into consideration here:

    • Art. 6 para. 1 p. 1 lit. a GDPR: The data subject has given consent to the processing of their personal data for one or more specific purposes.
    • Art. 6 para. 1 p. 1 lit. b GDPR: Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract.
    • Art. 6 para. 1 p. 1 lit. c GDPR: Processing is necessary for compliance with a legal obligation to which the controller is subject
    • Art. 6 para. 1 p. 1 lit. d GDPR: Processing is necessary in order to protect the vital interests of the data subject or of another natural person
    • Art. 6 para. 1 p. 1 lit. e GDPR: processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller
    • Art. 6 para. 1 p. 1 lit. f GDPR: processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child

    However, we will always point out the legal basis on which your personal data is processed at the relevant points in this privacy policy.

    b) Consent of the legal guardians in accordance with Art. 8 Para. 1 S.2 Alt.2 GDPR

    A legal guardian must consent to all data processing within the scope of this website for which the consent of a minor who has not yet reached the age of 16 is required.
    Information on the individual data processing operations, their purposes and the categories of data concerned for which the consent of the data subject is required can be found in the privacy policy.

    You can revoke your consent at any time by sending a declaration of revocation in text form to the contact details of the controller. The processing remains lawful until revocation.

    c) Processing of information pursuant to § 25 para. 1 TTDSG

    We also process information in accordance with. § 25 para.1 TTDSG by storing information on your terminal equipment or accessing information already stored on your terminal equipment. This may involve both personal information and non-personal data, e.g. cookies, browser fingerprints, advertising IDs, MAC addresses and IMEI numbers. Terminal equipment is any equipment connected directly or indirectly to the interface of a public telecommunications network for sending, processing or receiving messages, § 2 para. 2 No.6 TTDSG.

    As a rule, we process this information on the basis of your consent, § 25 para. 1 TTDSG.

    Insofar as an exception pursuant to § 25 para. 2 No. 1 and No.2 TTDSG is given, we do not require consent. Such an exception is given if we only access or store the information in order to transmit a message via a public telecommunications network or if this is absolutely necessary so that we can provide a telemedia service expressly requested by you. You can revoke your consent at any time.

    We inform you that the withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

    4. disclosure of personal data

    The disclosure of personal data also constitutes processing within the meaning of the previous section 3. However, we would like to inform you separately about the issue of disclosure to third parties. The protection of your personal data is very important to us. For this reason, we are particularly careful when it comes to passing on your data to third parties.

    Data will therefore only be passed on to third parties if there is a legal basis for the processing. For example, we pass on personal data to persons or companies who work for us as processors in accordance with Art. 28 GDPR. Processor is anyone who processes personal data on our behalf – i.e. in particular in a relationship of instruction and control with us

    In accordance with the requirements of the GDPR, we conclude a contract with each of our processors in order to oblige them to comply with data protection regulations and thus ensure comprehensive protection of your data.

    5. storage period and deletion

    Your personal data will be deleted by us if they are no longer necessary for the purposes for which they were collected or otherwise processed, if the processing is not necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims.

    6. SSL or TLS encryption

    This website uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as the requests you send to us as the website operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
    If SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

    7. cookies

    We use cookies on our website. Cookies are small data packets that your browser automatically creates and that are stored on your end device when you visit our website. These cookies are used to store information in connection with the terminal device used.
    When cookies are used, a distinction is made between technically necessary cookies and “other” cookies. Technically necessary cookies are those that are absolutely necessary in order to provide an information society service that you have expressly requested.

    a) Technically necessary cookies

    In order to make your use of our website more pleasant, we use technically necessary cookies, which may be so-called session cookies (e.g. language and font selection, shopping cart, etc.), consent cookies, cookies to ensure server stability and security, or similar. The legal basis for the cookies results from Art. 6 para. 1 p. 1 lit. f) GDPR, our legitimate interest in the error-free operation of the website and the interest in providing you with our services in an optimized manner.

    b) Other cookies

    Other cookies include cookies for statistical, analytical, marketing and retargeting purposes.
    We set these cookies on the basis of your consent in accordance with. Art. 6 para. 1 p. 1 lit. a) GDPR for you.

    You can revoke your consent to the use of cookies at any time.
    We inform you that the withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

    To do this, you can either edit your cookie settings on our website, deactivate the use of cookies in your browser settings (whereby this may also restrict the functionality of the online offer) or set an opt-out for the corresponding service in individual cases.

    We will inform you of the legal basis on which this data is processed for the respective services within the privacy policy.

    8. cookie banner

    To obtain consent for the cookies we use, we use the cookie banner of the service provider Borlabs GmbH, Hamurger Str. 11, 22083 Hamburg, Germany. This cookie itself sets a so-called consent cookie in order to query and process the respective consent status. This consent cookie is technically necessary and is therefore stored on the basis of our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR. Art. 6 para. 1 S.1 lit. f GDPR, § 25 para.1 TTDSG is used.

    9. collection and storage of personal data and the nature and purpose of its use

    a) External hosting

    Our website is hosted by ALL-INKL.COM – Neue Medien Münnich, Hauptstraße 68, 02742 Friedersdorf, Germany. For this reason, all personal data collected on our website is stored on the servers of our hoster, unless an external service of a third party is integrated. This may be the IP address, your e-mail address, communication data or similar. You can find out which specific personal data is involved in the individual functions and services explained by us below. If we use an external service from a third party, this will be made clear in the description of the respective service or tool.

    The hoster processes your data only on our instructions and insofar as this is necessary to fulfill the services on the website. The hoster does not process the data for its own purposes. We have concluded an order processing contract with this company.

    b) When visiting the website

    When you visit our website, the browser used on your device automatically sends information to the server of our website. This information is temporarily stored in a so-called log file. The following information is collected without any action on your part and stored until it is automatically deleted:

    • IP address of the requesting computer
    • Date and time of access
    • Name and URL of the retrieved file
    • Website from which the access is made (referrer URL)
    • the browser used and, if applicable, the operating system of your computer and the name of your access provider

    We process the aforementioned data for the following purposes:

    • Ensuring a smooth connection to the website
    • Ensuring a comfortable use of our website
    • Evaluation of system security and stability
    • Error analysis
    • for further administrative purposes

    Data that allows conclusions to be drawn about your person, such as the IP address, are deleted after 7 days at the latest. If we store the data beyond this period, this data will be pseudonymized so that it can no longer be assigned to you.
    The legal basis for data processing is Art. 6 para. 1 p. 1 lit. (f) GDPR. Our legitimate interest follows from the data collection purposes listed above. Under no circumstances do we use the data collected for the purpose of drawing conclusions about your person.

    c) Customer account

    You have the option of creating a customer account in our service area at https://servicebase.zmi.de/. For this purpose, your personal data will be stored and processed for contract processing. This data is used so that you can easily log in with your login data and download support documents and FAQs.
    The legal basis is based on the consent you have given in accordance with Art. 6 para. 1 p. 1 lit. (a) GDPR.

    You can change or delete your data in the customer account at any time and also delete the account as a whole. If you make use of this function, your customer account and all the data it contains will be deleted immediately.

    d) Newsletter

    Content of the newsletter and registration data

    We will only send you our newsletter and carry out statistical surveys and analyses and log the registration process if you order it from us and have given your consent in accordance with Art. 6 para. 1 lit. a GDPR. 1 p. 1 lit. a GDPR, § 25 para.1 TTDSG have granted.
    The contents of the newsletter are described in detail when you register for the newsletter. To subscribe to the newsletter, simply enter your e-mail address. If you wish to provide further voluntary information such as your name and/or gender, these will be used exclusively for the personalization of the newsletter addressed to you.

    Double opt-in and logging

    For security reasons, we use the so-called double opt-in procedure to register for our newsletter so that nobody can register with other people’s e-mail addresses. After registering for our newsletter, you will therefore first receive an e-mail asking you to confirm your registration. The registration only becomes effective once it has been confirmed.

    Furthermore, your registration for the newsletter will be logged. The logging includes the storage of the time of registration and confirmation, your specified data and your IP address. If you make changes to your data, these changes are also logged.

    Revocation

    If you no longer wish to receive our newsletter, you can revoke your consent at any time for the future. To do so, you can click on the unsubscribe link at the end of each newsletter or send us an email to the following email address: datenschutz@zmi.de
    Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

    Use of rapidmail

    We use rapidmail (rapidmail GmbH, Wentzingerstraße 21, 79098 Freiburg i.Br. Germany) to send our newsletter. Your data will therefore be transmitted to rapidmail GmbH.

    E-mails sent via the rapidmail service are linked to a so-called tracking pixel, which connects to the rapidmail servers when the e-mail is opened. In this way, it can be determined whether a newsletter message has been opened. We can also use rapidmail to determine whether and which links in the newsletter message are clicked on. All links integrated into the e-mail are so-called Tracking Links that enable us to count your clicks.

    Rapidmail GmbH is prohibited from using your data for purposes other than sending the newsletter. Rapidmail GmbH is not permitted to pass on or sell your data. rapidmail is a German, certified newsletter software provider that has been carefully selected in accordance with the requirements of the GDPR and the BDSG.

    We have concluded an order processing contract with rapidmail.

    You can find further information on data protection at rapidmail here: https://www.rapidmail.de/datenschutz.

    Use of “HubSpot”

    Registration takes place with the help of the newsletter service “HubSpot”, which is provided by HubSpot Inc. (25 First Street, Cambridge, MA 02141 USA).

    The e-mail addresses of our interested parties and their other data described in this notice are stored on HubSpot’s servers in the USA. HubSpot uses this information to send and evaluate the participation links on our behalf. Furthermore, according to its own information, HubSpot may use this data to optimize or improve its own services, e.g. to technically optimize the sending and presentation of the invitation or for economic purposes in order to determine which countries the recipients come from. However, HubSpot does not use the data of our interested parties to write to them itself or pass it on to third parties.

    We have concluded the standard contractual clauses with HubSpot. HubSpot does not obtain the right to pass on your data.

    You can find HubSpot’s privacy policy here: https://legal.hubspot.com/de/privacy-policy.

    e) Contact form

    We provide you with a form on our website so that you have the opportunity to contact us at any time. When using the contact form, it is necessary to provide a name for a personal salutation and a valid e-mail address so that we know who sent the request and can process it.

    If you send us inquiries via the contact form, your details from the inquiry form, including the necessary contact details you provide there (name and e-mail address) and your IP address, will be stored in accordance with Art. 6 para. 1 lit. f GDPR. Art. 6 para. 1 p. 1 lit. b and f GDPR for the implementation of pre-contractual measures that take place at your request or to safeguard our legitimate interests, namely to carry out our business activities.

    The requests and the associated data will be deleted no later than 3 months after receipt, unless they are required for a further contractual relationship.

    f) “Book demo” form

    As part of our offer to book a free demo, data is processed in accordance with Art. 6 para. 1 p. 1 lit. b GDPR, only the personal data absolutely necessary for processing will be processed.
    If you provide additional voluntary information, this will only be processed on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 lit a GDPR processed . We use this voluntary information to offer a customer-friendly service and to constantly improve it.

    g) Application form

    We provide you with a form on our website that you can use to apply for a job with us. Your personal data from the application will be processed in accordance with our data protection information for applicants.

    The use of this form is based on our legitimate interest in a simple and secure transmission of your application documents, Art. 6 para. 1 p. 1 lit. f) GDPR.

    We use the provider Personio SE & Co KG, Rundfunkplatz 4, 80335 Munich for this purpose. We have concluded an order processing contract with them.

    You can view the data protection information for the processing of personal data by us as part of the application process and by Personio itself through the provision of the application tool at(https://zmi-gmbh.jobs.personio.de/privacy-policy?language=de).

    h) Chat via HubSpot

    We use the chatbot service of HubSpot Inc. on our website. (25 First Street, 2nd Floor, Cambridge, MA 02141, USA) in order to process your requests faster and more efficiently. The chat histories are processed by us and assigned to your customer data in our CRM.

    Hubspot’s chat widget uses cookies and the IP address to provide the service and collect information about you as a user of our website.

    A script from usemessages.com is loaded to use the chatbot.

    Before using the chat, your consent is required in accordance with Art. 6 para. 1 p. 1 lit. a GDPR is necessary. You may revoke any consent you have given at any time by unsubscribing from the newsletter. The processing of your data remains lawful until we receive your revocation.

    We process all the data you provide during the chat, in particular the chat history.

    We have concluded the standard contractual clauses with HubSpot. HubSpot does not obtain the right to pass on your data.

    You can find HubSpot’s privacy policy here: https://legal.hubspot.com/de/privacy-policy.

    i) Use of Google Maps

    Our website uses the Google Maps API. By using Google Maps, information about your use of this website (including your IP address) may be transferred to a Google server (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) in the USA and stored there.
    Google may transfer the information obtained through Maps to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. However, under no circumstances will your IP address be associated with other Google data. Nevertheless, we must point out that it would be technically quite possible for Google to identify individual users on the basis of the data received.

    We have no control over whether your personal data and personality profiles are processed by Google for other purposes. If you want to avoid this at all costs, you can deactivate the Google Maps service and thus prevent the transfer of data to Google. All you have to do is deactivate JavaScript in your browser. In this case, no data will be transmitted, but you will no longer be able to use the map display on our website.

    We have concluded an order processing contract with Google.

    You can find the Google privacy policy here: https://www.google.com/policies/privacy/?hl=de.

    By integrating Google Maps, Google Fonts are also dynamically loaded by Google without the website operator or visitor actively determining this. These web fonts are integrated via a server call, usually a Google server in the USA. This may result in the following being transmitted to the server and stored by Google:

    • Name and version of the browser used
    • Website from which the request was triggered (referrer URL)
    • Operating system of your computer
    • Screen resolution of your computer
    • IP address of the requesting computer
    • Language settings of the browser or operating system used by the user

    You can find more information in Google’s privacy policy, which you can access here:

    www.google.com/fonts#AboutPlace:about
    www.google.com/policies/privacy/

    The use of Google Maps is a service for you so that you can precisely recognize our location and, if necessary, use it. better plan your visit with us. The use of Google Maps is based on your consent in accordance with. Art. 6 para. 1 p. 1 lit. (a) GDPR.

    j) Google Tag Manager

    We use the Google Tag Manager from Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) on our website. The Google Tag Manager is an administration and management tool in which other tracking and/or statistics tools can be centrally managed and played out.

    When you visit our website and give your consent in accordance with Art. 6 para. 1 S.1 lit. a) GDPR, Google Tag Manager collects and processes your IP address, which may also be transmitted to the USA. However, Google Tag Manager itself does not create any user profiles or analyses.

    We have concluded an order processing contract with Google .
    You can find the Google privacy policy here: https://www.google.com/policies/privacy/?hl=de.

    k) Use of Google reCAPTCHA

    We use the reCAPTCHA service of the company Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) on our websites for our contact form in order to be able to distinguish between input by a human being and automated, abusive, machine processing. We have a legitimate interest in protecting our website from abusive automated spying and SPAM.

    When queried by the reCAPTCHA service, both your IP address and any other data required by Google for the reCAPTCHA service are forwarded to Google and processed there.

    You must accept Google’s terms of use when using reCAPTCHA. There is a separate field for this. We have activated IP anonymization on this website so that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will be transmitted to one of Google’s servers in the United States and abbreviated there only in exceptional cases.

    Google will use this information on our behalf to evaluate your use of this service. The IP address transmitted by your browser as part of reCaptcha will not be merged with other Google data. The deviating data protection provisions of Google apply to this data.

    We have concluded an order processing contract with Google.

    You can find more information about Google’s privacy policy here: https://www.google.com/policies/privacy/?hl=de.

    By integrating reCAPTCHA, Google Fonts are also dynamically loaded by Google without the website operator or visitor actively determining this. These web fonts are integrated via a server call, usually a Google server in the USA. This may result in the following being transmitted to the server and stored by Google:

    • Name and version of the browser used
    • Website from which the request was triggered (referrer URL)
    • Operating system of your computer
    • Screen resolution of your computer
    • IP address of the requesting computer
    • Language settings of the browser or operating system used by the user

    You can find more information in Google’s privacy policy, which you can access here:

    www.google.com/fonts#AboutPlace:about
    www.google.com/policies/privacy/

    The use of Google reCAPTCHA is based on your consent in accordance with. Art. 6 para. 1 p. 1 lit. (a) GDPR. You can revoke your consent at any time.

    l) WPML Multilingual CMS

    We use WPML Multilingual CMS as a WordPress plugin on our website. This is a service provided by OnTheGoSystems Limited, 22/F 3 Lockhart Road, Wanchai, Hong Kong.

    With WPML, we can automatically display our website in other languages in order to offer our website visitors a multilingual site.

    Your IP address and other log information (e.g. the operating system) will be transmitted to a server of OnTheGoSystems Limited and may be analyzed.

    A cookie is also set to save the language settings.

    We have concluded the standard contractual clauses of the EU Commission with OnTheGoSystems Limited.

    The use of WPML is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR. Art. 6 para. 1 p. 1 lit. f) GDPR, namely in the interest of a better linguistic presentation of our website and its content.

    Find out more about data protection at OnTheGoSystems Limited at: https://onthegosystems.com/legal/privacy-policy-and-gdpr-compliance/

    m) Wordfence Security

    We use the WordPress plugin Wordfence Security on our website. This is a service provided by Defiant Inc, 1700 Westlake Ave N Ste 200, Seattle, WA 908109, USA.

    We use Wordfence Security to protect our website from unwanted access or other cyberattacks. For this purpose, a connection to the servers of Defiant Inc. manufactured. Your IP address and other log information, such as the type of browser or operating system used, is sent to a server of Defiant Inc. transferred.

    With Defiant Inc. the standard contractual clauses of the EU Commission.

    The use of Wordfence Security is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR. Art. 6 para. 1 p. 1 lit. f) GDPR, namely for the security of our website and its content.

    Find out more about data protection at Wordfence Security at: https://www.wordfence.com/help/general-data-protection-regulation/

    10. analysis and tracking tools

    We use the analysis and tracking tools listed below on our website. These serve to ensure the continuous optimization of our website and to design it according to your needs.
    We use these tools on the basis of the consent you have given us in accordance with. Art. 6 para. 1 p. 1 lit. a GDPR. You can revoke your consent at any time by changing the cookie settings. The processing remains lawful until revocation.
    The respective data processing purposes and data categories can be found in the corresponding tools. We would like to point out that we have no influence on whether and to what extent the service providers carry out further data processing.

    a) Google Analytics

    We use Google Analytics on our website, a web analysis service from Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”).

    Google Analytics uses cookies in this context (see section 7). The information generated by the cookie about your use of this website such as

    • Name and version of the browser used
    • Operating system of your computer
    • Website from which the access is made (referrer URL)
    • IP address of the requesting computer
    • The time of the server inquiry

    are usually transferred to a Google server in the USA and stored there.

    Your IP address is automatically anonymized by Google before it is recorded via EU domains and servers. There is therefore no logging or storage of your IP address.

    Google will use this information on our behalf for the purpose of evaluating your use of our website, compiling reports on website activity and providing us with other services relating to website activity and internet usage. The IP address transmitted in conjunction with Google Analytics from your browser shall not be merged with other data in Google’s possession.

    We have concluded an order processing contract with Google.

    Please click here for an overview of data protection at Google: https://support.google.com/analytics/answer/6004245.

    b) Hubspot

    We work with the Hubspot CRM software from HubSpot Inc. (25 First Street, 2nd Floor, Cambridge, MA 02141, USA), through which we can manage our customer data and conduct online marketing. Among other things, landing pages are analyzed and reports created for this purpose. So-called “web beacons” and cookies are used for this purpose. The following personal data may be processed in this context:

    • IP address,
    • geographical location,
    • Type of browser,
    • Duration of the visit,
    • pages viewed,
    • Visitor sources using Utm parameters.

    As a rule, the IP address is processed on Hubspot’s European servers and only stored in a shortened version. Only in exceptional cases will the IP address be transmitted to a HubSpot server in the USA and shortened there.

    We use the information collected to constantly optimize and improve our website and to make it more user-friendly for you. In addition, we use this information to analyze which of our company’s services are of interest to customers, users and newsletter subscribers in order to contact them for advertising purposes.

    We have concluded the standard contractual clauses with HubSpot. HubSpot does not obtain the right to pass on your data.

    You can find HubSpot’s privacy policy here: https://legal.hubspot.com/de/privacy-policy.

    c) Facebook conversion pixel

    We use the “conversion pixel” or visitor action pixel of Meta Platforms Ireland Ltd (4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland). By calling up this pixel from your browser, Meta Platforms can subsequently recognize whether a Facebook ad was successful, e.g. whether it led to an online purchase.
    We only receive statistical data from Meta Platforms for this purpose without reference to a specific person. This allows us to record the effectiveness of Facebook ads for statistical and market research purposes. In particular, if you are logged in to Facebook, we refer you to their data protection information https://www.facebook.com/about/privacy/.

    d) LinkedIn conversion tracking

    We use LinkedIn’s conversion tracking function on our website. This enables us to target you with advertisements following a visit to our website. In addition, LinkedIn carries out reporting that shows how successful our advertisements are and how users generally interact with our site. If you have logged in via LinkedIn before visiting our site, this will be recognized as part of conversion tracking and you will be associated with your LinkedIn account as a visitor to our site.

    We have concluded an order processing contract with Microsoft.

    Further information can be found in LinkedIn’s privacy policy: https://www.linkedin.com/legal/privacy-policy?_l=de_DE

    You also have the option of opting out of interest-based advertising via LinkedIn. This is possible via the following link: https://www.linkedin.com/psettings/enhanced-advertising

    e) LinkedIn Analytics

    We use LinkedIn Analytics on our website, a web analysis service from LinkedIn (LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, hereinafter referred to as “LinkedIn”).
    LinkedIn Analytics uses cookies in this context (see section 7). The information generated by the cookie about your use of this website such as

    • Login data
    • Device information
    • IP addresses

    are logged and possibly transmitted to a LinkedIn server in the USA and stored there.

    LinkedIn will use this information on our behalf to evaluate your use of our website, to compile reports on website activity and to provide us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of LinkedIn Analytics is not merged with other LinkedIn data.

    We have concluded an order processing contract with LinkedIn.

    Please click here for an overview of data protection at LinkedIn: https://www.linkedin.com/legal/privacy-policy

    f) Microsoft Clarity

    We use the analysis service “Microsoft Clarity” provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052 USA, on our website.
    Usage and user-related information, such as IP address, location, time, or frequency of visits to our website, is transmitted to a Microsoft server in the USA and stored there. We have activated the anonymization function with Microsoft, so your IP address is only processed in a shortened form. This data is used to analyze your visit to our website and your usage behavior so that we can improve and optimize our services.
    We have entered into Standard Contractual Clauses with Microsoft. For more information on Microsoft’s data privacy practices, please visit
    https://privacy.microsoft.com/en-us/privacystatement.

    11. use of SalesViewer® technology

    This website uses SalesViewer® technology from SalesViewer® GmbH to collect and store data for marketing, market research and optimization purposes on the basis of the website operator’s legitimate interests (Art. 6 (1) (f) GDPR).

    For this purpose, a javascript-based code is used to collect and use company-related data. The data collected using this technology is encrypted using a non-reversible one-way function (known as hashing). The data is immediately pseudonymized and not used to personally identify the visitor to this website.

    The data stored in the context of Salesviewer will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory retention obligations.

    You can object to the collection and storage of data at any time with effect for the future by clicking on this link https://www.salesviewer.com/de/opt-out/ to prevent SalesViewer® from collecting data on this website in the future. An opt-out cookie for this website is stored on your device. If you delete your cookies in this browser, you must click on this link again.

    12. image, sound and video integration

    a) YouTube

    We embed videos from YouTube, which is operated by Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland), in our website as part of iFrame. As part of embedding the videos, we have activated YouTube’s extended data protection mode.

    If you play a YouTube video during your visit, a connection to the YouTube servers is established and the YouTube server is informed which of our pages you have visited. This allows YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your member account before visiting our website. In addition, YouTube sets various cookies when the service is started in order to improve the services it offers and to prevent misuse.

    Further information on the handling of user data and the cookies set can be found in YouTube’s privacy policy at: https://www.google.de/intl/de/policies/privacy

    By integrating YouTube, Google Fonts are also dynamically reloaded by Google without the website operator or visitor actively determining this. These web fonts are integrated via a server call, usually a Google server in the USA. This may result in the following being transmitted to the server and stored by Google:

    • Name and version of the browser used
    • Website from which the request was triggered (referrer URL)
    • Operating system of your computer
      – Screen resolution of your computer
      – IP address of the requesting computer
      – Language settings of the browser or operating system used by the user

    You can find more information in Google’s privacy policy, which you can access here:

    www.google.com/fonts#AboutPlace:about
    www.google.com/policies/privacy/

    The legal basis arises from the consent you have given in accordance with Art. Art. 6 para. 1 p. 1 lit. (a) GDPR. You can revoke your consent at any time by changing the cookie settings on our website.

    b) Vimeo

    We embed videos from Vimeo.com, Inc. (330 West 34th Street, 5th Floor, New York 10001 USA) into our website as part of iFrame.

    If you play a Vimeo video during your visit, a connection to the Vimeo servers is established and the Vimeo server is informed which of our pages you have visited. This allows Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your user account before visiting our website. In addition, Vimeo sets various cookies when the service is started in order to improve the services it offers and to prevent misuse.

    Further information on data processing and notes on data protection by Vimeo can be found at https://vimeo.com/privacy.

    The legal basis arises from the consent you have given in accordance with Art. Art. 6 para. 1 p. 1 lit. (a) GDPR. You can revoke your consent at any time by changing the cookie settings on our website.

    13 Rights of the data subject

    You have the following rights:

    a) Information

    In accordance with Art. 15 GDPR, you have the right to request information about your personal data processed by us. This right to information includes information about

    • the purposes of processing
    • the categories of personal data
    • the recipients or categories of recipients to whom your data has been or will be disclosed
    • the planned storage period or at least the criteria for determining the storage period
    • the existence of a right to rectification, erasure, restriction of processing or objection
    • the existence of a right to lodge a complaint with a supervisory authority
    • the origin of your personal data if it was not collected by us
    • the existence of automated decision-making, including profiling and, where applicable, meaningful information about its details

    b) Correction

    According to Art. 16 GDPR, you have the right to immediate correction of incorrect or incomplete personal data stored by us.

    c) Deletion

    In accordance with Art. 17 GDPR, you have the right to demand that we erase your personal data without undue delay, unless further processing is necessary for one of the following reasons:

    • the personal data are still necessary for the purposes for which they were collected or otherwise processed
    • to exercise the right to freedom of expression and information
    • for compliance with a legal obligation which requires processing by European Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller
    • for reasons of public interest in the area of public health pursuant to Art. 9 para. (2) h and i and Art. 9 para. 3 GDPR
    • for archiving purposes in the public interest, scientific or historical research purposes or for statistical purposes in accordance with Art. 6 para. 1 lit. a GDPR. Art. 89 para. 1 GDPR, insofar as the right referred to in section a) is likely to render impossible or seriously impair the achievement of the objectives of that processing
    • for the assertion, exercise or defense of legal claims

    d) Restriction of processing

    In accordance with Art. 18 GDPR, you can request the restriction of the processing of your personal data for one of the following reasons:

    • You dispute the accuracy of your personal data.
    • The processing is unlawful and you oppose the erasure of the personal data.
    • We no longer need the personal data for the purposes of the processing, but you need it for the establishment, exercise or defense of legal claims.
    • You object to the processing pursuant to Art. 21 para. 1 GDPR.

    e) Information

    If you have requested the rectification or erasure of your personal data or a restriction of processing in accordance with Art. 16, Art. 17 or Art. 18 GDPR, we will inform all recipients to whom your personal data has been disclosed, unless this proves impossible or involves a disproportionate effort. You can request that we inform you of these recipients.

    f) Transmission

    You have the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format.

    You also have the right to request the transfer of this data to a third party, provided that the processing is carried out using automated procedures and is based on consent pursuant to Art. 6 para. 1 lit. a GDPR. 1 p. 1 lit. a or Art. 9 para. (2) a or on a contract pursuant to Art. 6 para. 1 p. 1 lit. b GDPR is based.

    g) Revocation

    Pursuant to Art. 7 para. 3 GDPR, you have the right to revoke your consent to us at any time. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal. In the future, we may no longer continue the data processing that was based on your revoked consent.

    h) Complaint

    In accordance with Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data violates the GDPR.

    i) Objection

    If your personal data is processed on the basis of legitimate interests pursuant to Art. 6 para. 1 p. 1 lit. f GDPR, you have the right to object to the processing of your personal data pursuant to Art. 21 GDPR on grounds relating to your particular situation or if the objection is directed against direct marketing. In the latter case, you have a general right to object, which will be implemented by us without specifying the particular situation. If you wish to exercise your right of revocation or objection, simply send an e-mail to datenschutz@zmi.de.

    j) Automated decision in individual cases including profiling

    You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision

    i. is necessary for entering into, or performance of, a contract between you and us
    ii. is authorized by European Union or Member State law to which we are subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests
    iii. is based on your explicit consent

    However, these decisions may not be based on special categories of personal data pursuant to Art. 9 para. 1 GDPR, unless Art. 9 para. (2) a or g GDPR applies and suitable measures to safeguard your rights and freedoms and legitimate interests are in place.
    In the cases referred to in i) and iii), we will implement suitable measures to safeguard your rights and freedoms and legitimate interests, at least the right to obtain human intervention on our part, to express your point of view and to contest the decision.

    14. amendment of the privacy policy

    If we change the privacy policy, this will be indicated on the website and registered customers will be informed by e-mail.

    Status: 01.07.2024